Radio Broadcasting, Programming, Production, Personality & Music

Programming

Radio Listeners Behave Like Pavlov’s Dogs

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Radio stations can condition their audience to listen more often and longer – or to tune-out and avoid them. It’s one of the lessons from Danish PPM research.

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Production

Radio Imaging: To Get In The Mind, Go Through The Heart

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Successful radio imaging & station branding is emotionally appealing, and music is the key to emotion! Find out what every imaging producer should know about music.

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Personality

How To Sound Recognizable (But Not Predictable)

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Personality radio success is based on being recognizable, without becoming predictable. How to produce a consistent radio show that sounds original and fresh every single day?

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Music

Music Scheduling: Song Rotation Rocket Science

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Creating song rotations for music scheduling is like playing a numbers game. Good news: you don’t have to be a rocket scientist to figure it out. Just follow a couple of rules.

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Recent Posts

Program Director: Brand Manager & Talent Coach

Program Director: Brand Manager & Talent Coach

Program directors who defend their radio brand well and keep on-air talents happy have a better chance of building a successful morning show and winning radio station.

Radio Imaging: To Get In The Mind, Go Through The Heart

Radio Imaging: To Get In The Mind, Go Through The Heart

Successful radio imaging & station branding is emotionally appealing, and music is the key to emotion! Find out what every imaging producer should know about music.

The Future Of Radio: Moving From Crowd To Cloud

The Future Of Radio: Moving From Crowd To Cloud

In a world of social, visual and personalized radio and 'cloudcasting', radio stations need to build their own multimedia assets (not just rely on existing platforms).

Clear Channel CEO Bob Pittman: “Radio Is A Party”

Clear Channel CEO Bob Pittman: “Radio Is A Party”

Facebook is a great partner and Pandora isn’t a real threat. Because radio is social and everywhere, and consumer habits change slowly, says Clear Channel CEO Bob Pittman.