Inspiration & Resources for Radio Professionals

Programming

The Right Mindset For Radio Success

by

Selecting talented people with the right attitude, and letting them work in a positive environment contributes to a thriving radio station, writes Peter Yiamarelos.

Read More

Production

How To Produce Effective Radio Spots & Promos

by

How to make your radio commercial or promo much more effective? Here are research-based copywriting & production tips for powerful radio spots.

Read More

Personality

Personality Radio Is ‘Doing A Show Instead Of A Shift’

by

I Am What I Play, a documentary about the heyday of US rock radio, shows that digital platforms offer new perspectives for radio personalities on a mission for music curation.

Read More

Music

How To Get The Best AMT & Callout Research Results

by

Commissioning music testing should be based on format requirements, rather than financial possibilities, radio researcher Stephen Ryan explains in this guest post.

Read More

Recent Posts

The Right Mindset For Radio Success

The Right Mindset For Radio Success

Selecting talented people with the right attitude, and letting them work in a positive environment contributes to a thriving radio station, writes Peter Yiamarelos.

How To Produce Effective Radio Spots & Promos

How To Produce Effective Radio Spots & Promos

How to make your radio commercial or promo much more effective? Here are research-based copywriting & production tips for powerful radio spots.

How To Get The Best AMT & Callout Research Results

How To Get The Best AMT & Callout Research Results

Commissioning music testing should be based on format requirements, rather than financial possibilities, radio researcher Stephen Ryan explains in this guest post.

Peter Yiamarelos: ‘Realize What Got You There’

Peter Yiamarelos: ‘Realize What Got You There’

Being 100% aware of why your station achieved its ratings position is just as important as getting there, program director Peter Yiamarelos says in an interview with us.