Feelings and emotions, not facts and thoughts, create epic radio content. How Germany's #1 radio brand achieved a huge radio ratings growth through storytelling.
Programming
Keep your radio listeners (mentally) tuned in longer than they would usually do, using these 10 ways to increase their attention span and Time Spent Listening.
Read MoreProduction
How to produce and use jingles & sweepers that accelerate your on-air radio program flow, improve people's listening experience and boost your Time Spent Listening?
Read MorePersonality
How to become (and stay) a popular morning personality and successful program director for 3 decades? We can learn it from 104.6 RTL Berlin's Arno Müller.
Read MoreMusic
Could a narrow focused playlist as your music scheduling strategy not only improve your radio station’s cume, but also your average hour reach and radio market share?
Read MoreRecent Posts
Arno Müller: ‘The Morning Crew Is a Living Environment’
How to become (and stay) a popular morning personality and successful program director for 3 decades? We can learn it from 104.6 RTL Berlin's Arno Müller.
New Wings For Sky Radio: Modern AC Format Upgrade
From a struggling AC to a fresh Top 3 - Sky Radio 101 FM reaches for the stars again by successfully using Modern AC format radio programming tactics.
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AC Radio: Morning Show & Personality
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Personality Radio Needs The Evel Knievel Factor
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5 Radio Lessons From Z100: Kid Kelly Airchecks
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Sound Design: ‘Do Not Disturb Please’
Posted on Oct 8, 2011
