Inspiration & Resources for Radio Professionals
Could a narrow focused playlist as your music scheduling strategy not only improve your radio station’s cume, but also your average hour reach and radio market share?
Posted by Thomas Giger
Radio is still important for record companies, but program directors and music directors could show a bit more guts, says music industry expert Tony Wadsworth.
How to make your radio station sound both familiar and fresh? See us create a ‘Fresh AC’ music format and program clock for music scheduling from scratch.
Adult Contemporary – a dull and dusty music format? Not necessarily. Some ideas on how to let your AC station sound hip & happening, as well as balanced and consistent.
Creating song rotations for music scheduling is like playing a numbers game. Good news: you don’t have to be a rocket scientist to figure it out. Just follow a couple of rules.
Dennis Clark (Radio Strategist)
Elvis Duran (Radio Personality)
Valerie Geller (Radio Consultant)
John de Mol (Media Entrepreneur)
Sandra Müller (Radio Journalist)
José Manuel Richart (Radio Allrounder)
Jeff Smith (Music Director)
Who should we interview next?
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Inspiration & resources for radio professionals, for the love of radio! We focus on backgrounds of radio programming, radio production, personality radio & music scheduling. © Thomas Giger 2011-2013
I love radio as long as I remember, and I'm in radio for 20 years. From being on air, to following radio as a media journalist, to working at a top production company for radio imaging & branding. > More <
© Copyright Thomas Giger 2011-2013