Night radio hours can be a great training ground for talented personalities, and a potentially good investment for radio stations in both ratings and revenue.
Long hours and hard shifts; low pay and no status. That’s how late night and overnight radio shows are often seen. Looking from a different perspective, hosting a radio show during evenings, nights or overnights will let you develop your personality with more creative space than during daytime. Here are 10 tips to make the graveyard shift come alive, and to get the most out of these ‘air miles’, making your ‘jet lag’ worth the effort.
This article will give you ideas & insights on:
- how to connect (with) your nighttime audience
- how to make night radio profitable for your station
- how to enjoy creative freedom yet meet listener expectations
- how to regulate your music rotation and tempo levels during nighttime
- how to sound inspired and creative each & every night (even on a tough one)
- how to keep up your energy, motivation and health for peak performance on air
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