Keep your radio listeners (mentally) tuned in longer than they would usually do, using these 10 ways to increase their attention span and Time Spent Listening.
NRJ is back: after 4 years of dropping ratings, the Hit Music Only brand won 1 million listeners and became the top station in France again. Wanna' know how?
Creative storytelling = powerful radio, but that's only possible when program directors give their on-air talents a license to try and to fail, says consultant Valerie Geller.
Feelings and emotions, not facts and thoughts, create epic radio content. How Germany's #1 radio brand achieved a huge radio ratings growth through storytelling.
Thomas Giger
I love radio as long as I remember, and I'm in radio for 20 years. From being on air, to following radio as a media journalist, to working at a top production company for radio imaging & branding. > More <