What are the keys to successful radio programming? 10 best practices for program directors to achieve great ratings and high revenues in a competitive environment.

As a program director, you juggle between many different activities. You're running from management meetings to aircheck sessions; from consultant talks to outdoor events. Many of those things are important, but you want to focus on what has the most positive impact on your ratings. Being able to check off the next 10 items as ‘done’ (or mark them as ‘work in progress’) means that you're on the right track!

 

 

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