While Time Spent Listening is dropping in many European radio markets, Belgium does a great job and is also able to reach younger audiences very well. Here's how.
Dutch radio programmers say that constant innovation, familiar brands and shared emotion are key to secure radio's future in this (social) media world.
How to produce better radio news bulletins, so listeners stay tuned during this interruption of your station format? It turns out that your program flow is key.
Personality radio success is based on being recognizable, without becoming predictable. How to produce a consistent radio show that sounds original and fresh every single day?
Thomas Giger
I love radio as long as I remember, and I'm in radio for 20 years. From being on air, to following radio as a media journalist, to working at a top production company for radio imaging & branding. > More <