Inspiration & Resources for Radio Professionals

10 Ways To Increase Listeners’ Attention Span & TSL

10 Ways To Increase Listeners’ Attention Span & TSL

Keep your radio listeners (mentally) tuned in longer than they would usually do, using these 10 ways to increase their attention span and Time Spent Listening.

New Wings For Sky Radio: Modern AC Format Upgrade

New Wings For Sky Radio: Modern AC Format Upgrade

From a struggling AC to a fresh Top 3 - Sky Radio 101 FM reaches for the stars again by successfully using Modern AC format radio programming tactics.

How To Create The Best Radio Music Format Clocks

How To Create The Best Radio Music Format Clocks

How to make your radio station sound both familiar and fresh? See us create a ‘Fresh AC’ music format and program clock for music scheduling from scratch.

Radio’s Future: Familiar Brands & Shared Emotion

Radio’s Future: Familiar Brands & Shared Emotion

Dutch radio programmers say that constant innovation, familiar brands and shared emotion are key to secure radio's future in this (social) media world.

“Market Research Is A Rear-View Mirror”

“Market Research Is A Rear-View Mirror”

Radio market research is important. But successful radio programming is more than cluster mapping, music testing and image tracking, as German cases show.