How To Make Your Top 40 Station A Massive Hit (1)
Rolling format clocks for less predictive positions and maintaining genre balance for more satisfied audiences matters in scheduling music for Top 40 radio stations.
Read Moreby Thomas Giger | Feb 17, 2016 | Music | 2 |
Rolling format clocks for less predictive positions and maintaining genre balance for more satisfied audiences matters in scheduling music for Top 40 radio stations.
Read Moreby Thomas Giger | Jan 31, 2016 | Music | 2 |
While there are ground rules, implementing your auditorium music test results still relies on your radio experience, and depends on your programming strategy.
Read Moreby Thomas Giger | Jun 7, 2015 | Music | 1 |
Commissioning music testing should be based on format requirements, rather than financial possibilities, radio researcher Stephen Ryan explains in this guest post.
Read Moreby Thomas Giger | May 26, 2015 | Programming | 1 |
Being 100% aware of why your station achieved its ratings position is just as important as getting there, program director Peter Yiamarelos says in an interview with us.
Read Moreby Thomas Giger | Dec 28, 2014 | Programming | 7 |
What are the keys to successful radio programming? 10 best practices for program directors to achieve great ratings and high revenues in a competitive environment.
Read Moreby Thomas Giger | Nov 14, 2014 | Programming | 0 |
Good radio research depends on great source material, consisting of the right audience sample that is leading to valid & consistent data to spot long-term trends.
Read Moreby Thomas Giger | Oct 7, 2014 | Programming | 2 |
Top stations don’t please everyone. They focus on a narrow segment of their (target) audience to achieve great ratings and consistent results in the long run.
Read Moreby Thomas Giger | Jun 1, 2014 | Personality | 23 |
To (coach someone to) become a successful radio personality, spend most of your time on these 7 things that have a positive impact on your radio career.
Read Moreby Thomas Giger | May 7, 2014 | Future | 0 |
To get through its greatest period of change, radio needs both digital innovation and distinctive content, BBC radio director Helen Boaden says.
Read Moreby Thomas Giger | Apr 26, 2014 | Music | 8 |
Music scheduling for CHR formats can be a challenge. How to create music variety and on-air flow with 200 songs or less – including many from the same artists?
Read Moreby Thomas Giger | Apr 16, 2014 | Programming | 4 |
Radio promotions are a great programming (and sales) strategy. These 10 criteria may increase the success of your next big idea on both the short and long term.
Read Moreby Thomas Giger | Mar 1, 2014 | Music | 10 |
Power recurrents are a great music programming strategy to grow your ratings, as they’ll make you sound both familiar and fresh. But how to schedule them?
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