Inspiration & Resources for Radio Professionals

New Wings For Sky Radio: Modern AC Format Upgrade

New Wings For Sky Radio: Modern AC Format Upgrade

From a struggling AC to a fresh Top 3 - Sky Radio 101 FM reaches for the stars again by successfully using Modern AC format radio programming tactics.

Local Radio’s Future: Automation & Syndication?

Local Radio’s Future: Automation & Syndication?

Local radio stations in Spain are turning into radio group affiliates. Is filling local content windows inside nationally syndicated formats all that will be left of local radio?

The Future Of Radio: Moving From Crowd To Cloud

The Future Of Radio: Moving From Crowd To Cloud

In a world of social, visual and personalized radio and 'cloudcasting', radio stations need to build their own multimedia assets (not just rely on existing platforms).

Clear Channel CEO Bob Pittman: “Radio Is A Party”

Clear Channel CEO Bob Pittman: “Radio Is A Party”

Facebook is a great partner and Pandora isn’t a real threat. Because radio is social and everywhere, and consumer habits change slowly, says Clear Channel CEO Bob Pittman.

What KIIS FM And Coca-Cola Have In Common

What KIIS FM And Coca-Cola Have In Common

Radio stations not only benefit from positioning themselves, but also from repositioning 'me too' challengers. Some ideas for radio marketing, inspired by Ries & Trout.