Could a narrow focused playlist as your music scheduling strategy not only improve your radio station’s cume, but also your average hour reach and radio market share?
NRJ PD Morgan Serrano: ‘Be The Most Fashionable’
NRJ is back: after 4 years of dropping ratings, the Hit Music Only brand won 1 million listeners and became the top station in France again. Wanna' know how?
Arno Müller: ‘The Morning Crew Is a Living Environment’
How to become (and stay) a popular morning personality and successful program director for 3 decades? We can learn it from 104.6 RTL Berlin's Arno Müller.
New Wings For Sky Radio: Modern AC Format Upgrade
From a struggling AC to a fresh Top 3 - Sky Radio 101 FM reaches for the stars again by successfully using Modern AC format radio programming tactics.
Personality Radio: Storytelling Secrets
Personality radio is based on relatable people who share authentic stories in interesting and entertaining ways. But where to find talents, and how to coach and direct them?
Keep reading
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Music Scheduling: Song Rotation Rocket Science
Posted on Dec 28, 2011
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Music Scheduling: Narrow Focus, Broad Results
Posted on Aug 5, 2011
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‘Growth Area For Radio Is Speech’
Posted on Sep 25, 2011
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Valerie Geller: ‘It Takes Courage To Be Creative’
Posted on Apr 3, 2013
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Elvis Duran: American Radio’s Jerry Seinfeld
Posted on Nov 7, 2011
