From interviewing Michael Jackson to managing Chris Moyles, from signing Craig David to heading Global Radio: Richard Park did it, but still loves to discover radio talent.
Creating song rotations for music scheduling is like playing a numbers game. Good news: you don’t have to be a rocket scientist to figure it out. Just follow a couple of rules.
Music scheduling: less is more! Consider a shorter sequence of less song categories for better music rotation and more format consistency. A Modern AC case study.
Starting to play Christmas music weeks before the holidays can work for a radio format – if it’s introduced gradually, includes variety, and enhances strategy.
BBC Radio 2 head of music Jeff Smith talks about their broad variety of pop songs. "They may not all test brilliantly, but they’re not gonna’ hurt anybody."
Thomas Giger
I love radio as long as I remember, and I'm in radio for 20 years. From being on air, to following radio as a media journalist, to working at a top production company for radio imaging & branding. > More <