Inspiration & Resources for Radio Professionals
From interviewing Michael Jackson to managing Chris Moyles, from signing Craig David to heading Global Radio: Richard Park did it, but still loves to discover radio talent.
Posted by Thomas Giger
Creating song rotations for music scheduling is like playing a numbers game. Good news: you don’t have to be a rocket scientist to figure it out. Just follow a couple of rules.
Music scheduling: less is more! Consider a shorter sequence of less song categories for better music rotation and more format consistency. A Modern AC case study.
Starting to play Christmas music weeks before the holidays can work for a radio format – if it’s introduced gradually, includes variety, and enhances strategy.
BBC Radio 2 head of music Jeff Smith talks about their broad variety of pop songs. "They may not all test brilliantly, but they’re not gonna’ hurt anybody."
Dennis Clark (Radio Strategist)
Elvis Duran (Radio Personality)
Valerie Geller (Radio Consultant)
John de Mol (Media Entrepreneur)
Sandra Müller (Radio Journalist)
José Manuel Richart (Radio Allrounder)
Jeff Smith (Music Director)
Who should we interview next?
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Inspiration & resources for radio professionals, for the love of radio! We focus on backgrounds of radio programming, radio production, personality radio & music scheduling. © Thomas Giger 2011-2013
I love radio as long as I remember, and I'm in radio for 20 years. From being on air, to following radio as a media journalist, to working at a top production company for radio imaging & branding. > More <
© Copyright Thomas Giger 2011-2013