10 Ways To Choose, Program & Image New Music
Premium | How to prevent listener tune-out when you’re playing new music on the air? 10 ideas to pick, position & package your unfamiliar songs even better.
Read Moreby Thomas Giger | Sep 15, 2019 | Music | 0 |
Premium | How to prevent listener tune-out when you’re playing new music on the air? 10 ideas to pick, position & package your unfamiliar songs even better.
Read Moreby Thomas Giger | Jun 14, 2017 | Music | 0 |
An adult music format playing unfamiliar classics and breaking new songs; even taking currents off after they became hits. Does that work?
Read Moreby Thomas Giger | May 30, 2017 | Music | 0 |
Pushing boundaries of programming fundamentals, and having success since many years. How does BBC Radio 2 make the ‘impossible’ possible?
Read Moreby Thomas Giger | Feb 17, 2016 | Music | 2 |
Rolling format clocks for less predictive positions and maintaining genre balance for more satisfied audiences matters in scheduling music for Top 40 radio stations.
Read Moreby Thomas Giger | Jun 7, 2015 | Music | 1 |
Commissioning music testing should be based on format requirements, rather than financial possibilities, radio researcher Stephen Ryan explains in this guest post.
Read Moreby Thomas Giger | May 26, 2015 | Programming | 1 |
Being 100% aware of why your station achieved its ratings position is just as important as getting there, program director Peter Yiamarelos says in an interview with us.
Read Moreby Thomas Giger | Apr 3, 2015 | Music | 0 |
Online streaming services can learn a lot from broadcast radio stations in terms of programming, music content strategist Chris Price says in an interview with us.
Read Moreby Thomas Giger | Mar 22, 2015 | Programming | 0 |
In this era of Big Data and user profiles from mobile & smart devices, guest writer Stephen Ryan is asking whether there’s really still a place for traditional ways of radio research.
Read Moreby Thomas Giger | Nov 21, 2014 | Music | 1 |
Interviewing active listeners and tracking music services could be good (additional) ways to find out which songs your audience likes to hear on the radio.
Read Moreby Thomas Giger | Nov 14, 2014 | Programming | 0 |
Good radio research depends on great source material, consisting of the right audience sample that is leading to valid & consistent data to spot long-term trends.
Read Moreby Thomas Giger | Oct 21, 2014 | Music | 3 |
Your music scheduling software should not work like a Rube Goldberg device, veteran music radio programmer and Music 1 developer Steve Warren says.
Read Moreby Thomas Giger | Sep 26, 2014 | Music | 1 |
There are many things you can do when you are challenging (or being challenged by) a competing station. One of them is being different enough, music-wise.
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