25 Lessons From 25 Years In Radio Broadcasting — A Personal Story (2)
Premium | What, do you think, makes a successful career in radio broadcasting? Professionalising your performance, or polishing your personality?
Read Moreby Thomas Giger | Mar 1, 2018 | Personality | 0 |
Premium | What, do you think, makes a successful career in radio broadcasting? Professionalising your performance, or polishing your personality?
Read Moreby Thomas Giger | Jan 1, 2018 | Personality | 0 |
Premium | From my first show to where I’m now: my radio journey so far, including helpful road signs for reaching your career goals and speeding up your progress.
Read Moreby Thomas Giger | Aug 8, 2017 | Personality | 0 |
Radio personalities versus radio programmers & radio consultants: in Facebook language, their relationship is ‘complicated’. How can they reinforce each other?
Read Moreby Thomas Giger | Mar 28, 2017 | Programming | 0 |
Premium | Even if listener focus groups can tell you a lot about your positives & negatives, you always want to follow your own instinct as a radio professional.
Read Moreby Thomas Giger | Jan 3, 2017 | Programming | 0 |
Premium | When using news to attract P2s and serve P1s, you want to program your news content strategically to increase your market share significantly.
Read Moreby Thomas Giger | Dec 27, 2016 | Personality | 0 |
Building your radio career, from baby steps to quantum leaps, first and foremost requires a strong sense of self, we learned at the NAB Radio 2016.
Read Moreby Thomas Giger | Dec 20, 2016 | Programming | 0 |
How to make every hour count for your station or show? The Five Star Hour can be a useful tool, as international radio consultant Francis Currie explains in this video.
Read Moreby Thomas Giger | Feb 17, 2016 | Music | 2 |
Rolling format clocks for less predictive positions and maintaining genre balance for more satisfied audiences matters in scheduling music for Top 40 radio stations.
Read Moreby Thomas Giger | Jan 31, 2016 | Music | 2 |
While there are ground rules, implementing your auditorium music test results still relies on your radio experience, and depends on your programming strategy.
Read Moreby Thomas Giger | Nov 24, 2015 | Music | 0 |
A positive atmosphere during your Auditorium Music Test (AMT) is just as relevant for a good result as reliable data, radio researcher Stephen Ryan writes.
Read Moreby Thomas Giger | Sep 16, 2015 | Personality | 4 |
Putting your audience first (and not your station or ego) is one of the keys to engaging your listeners, worldwide broadcast consultant Valerie Geller says.
Read Moreby Thomas Giger | Apr 30, 2015 | Programming | 0 |
To keep your radio station top of mind with your audience, a solid brand tomorrow is just as important as high ratings today, Jon Coleman says in an interview with us.
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